Video Crowdsourcing

Some Key facts about video crowd sourcing in 2011 (growth, revenue inc, etc.)

  1. In 2011, the term “crowdsourcing” was officially added to the Merriam-webster dictionary.
  2. That same term was made up by Jeff Howe, combining the words “crowd” and “outsourcing”.
  3. There are over 34,000 pages dedicated to video crowdsourcing on Google.
  4. 66% of crowdsourcing customers tend to be start-ups or small businesses.
  5. Userfarm has over 34,000 Videomakers wanting to participate in Video crowdsourcing campaigns.
  6. Only 18% of traditional video advertising brings a positive ROI.
  7. User generated video content is among the most distributed and shared online.
  8. According to Cisco’s, User generated video content increases customer loyalty.
  9. Video crowdsourcing allows fans and brand advocates to interact on a more personal level with each other and other consumers.
  10. This video content triggers engagement between B2C. With the viral nature of the internet, you can create a “global brand”.